As part of its ongoing work in collaboration with NFL players, the NFL today announced a multi-month focus on player causes, beginning with today's My Cause, My Cleats Unboxing Day. Across the league today, teams will debut their players' custom cleats for this weekend's My Cause, My Cleats campaign, now in its third year.
For games during Weeks 13-15, each NFL team will designate one home game as their My Cause, My Cleats game; players will wear customized cleats reflecting their commitment to charitable causes during these games.
More than 800 players are planning to showcase their causes on-field during My Cause, My Cleats games. The topics players selected represent hundreds of different charitable organizations, from ones that focus on bullying prevention to those that work with autistic youth to those that support families impacted by gun violence. Players will share images of their cleats and the stories behind them on social media, using the hashtag #mycausemycleats. Players and teams worked directly with local customizers as well as Nike, Under Armour and Adidas to design their cleats.
Players will have the opportunity to raise funds for the causes of their choosing by auctioning their cleats at NFL Auction; 100% of funds raised will be donated to charities selected by players. Fans may bid on game-issued player cleats at NFL.com/Auction and help players raise funds for their chosen causes. In addition, fans can visit www.nfl.com/mycausemycleats to learn more about each player's chosen cause.
Take a look at what causes each member of the Oakland Raiders will be representing this Sunday against the Kansas City Chiefs:
Get an exclusive look at the Raiders custom cleats for the NFL's My Cause, My Cleats game to be played on Sunday, December 2, 2018, against the Kansas City Chiefs.
DE Fadol Brown - American Cancer Society and Child Adoption
WR Martavis Bryant - Prevent Child Abuse America
LB Shilique Calhoun - American Cancer Society
QB Derek Carr - Valley Children's Healthcare
TE Derek Carrier - Convoy of Hope
CB Gareon Conley - Refuge of Hope
TE Jared Cook - Susan G. Komen and Down Syndrome Association of Central California
LS Andrew DePaola - Bo's Effort and Peter J Golueke Foundation
DT Justin Ellis - Current Phenom International
G/C Jon Feliciano - March for Our Lives
CB Leon Hall - Leon Hall Foundation
S Erik Harris - Leukemia and Lymphoma Society
C Rodney Hudson - Autism Speaks
DT Maurice Hurst - Chad Tough Foundation
G Gabe Jackson - Autism Speaks
S Karl Joseph - American Cancer Society
WR Brandon LaFell - LaFell Group
LB Emmanuel Lamur - The Lamur Charity
LB Marquel Lee - American Cancer Society
DT Clinton McDonald - Light Into Darkness
CB Rashaan Melvin - 1 Route 4 Change
T Kolton Miller - Children's Craniofacial Association
LB Nicholas Morrow - Agape Scholars International
CB Nick Nelson - American Cancer Society
S Reggie Nelson - Breast Cancer Awareness
G/T Kelechi Osemele - National Alliance on Mental Illness
T Donald Penn - Donald Penn Foundation
RB Jalen Richard - American Heart Association
WR Seth Roberts - No Kid Hungry
DT Frostee Rucker - The Slim Foundation
LS Trent Sieg - ALS Association
OL Ian Silberman - Wounded Warrior Project
TE Lee Smith - PUNT Foundation
LB Tahir Whitehead - Downtown Boxing Gym
LB Kyle Wilber - Active Minds and National Suicide Prevention
DT Gabe Wright - Do the Right Thing
FB Ryan Yurachek - Trident United Way
| Player | Cause |
|---|---|
| Fadol Brown | Cancer Awareness (American Cancer Society) |
| Martavis Bryant | Child Abuse Prevention (Prevent Child Abuse America) |
| Shilique Calhoun | Breast Cancer Awareness (American Cancer Society) |
| Derek Carr | Youth Health & Wellness (Valley Children's Healthcare) |
| Derek Carrier | Underserved Communities (Convoy of Hope) |
| Gareon Conley | Homelessness (Refuge of Hope) |
| Jared Cook | Breast Cancer Awareness (Susan G. Komen For The Cure) |
| Andrew DePaola | Mental Health Awareness (Bo's Effort) |
| Justin Ellis | Underprivileged Youth (Current Phenomenon International) |
| Jon Feliciano | Gun Violence (March for Our Lives) |
| Leon Hall | Underprivileged Youth (Leon Hall Foundation) |
| Erik Harris | Leukemia Awareness (Leukemia & Lymphoma Society) |
| Rodney Hudson | Autism Awareness (Autism Speaks) |
| Maurice Hurst | Pediatric Brain Cancer (Chad Tough Foundation) |
| Gabe Jackson | Autism Awareness (Autism Speaks) |
| Karl Joseph | Breast Cancer Awareness (American Cancer Society) |
| Arden Key | Childhood Hunger (No Kid Hungry) |
| Brandon LaFell | Youth Speech Development (LaFell Group) |
| Emmanuel Lamur | Youth Empowerment (The Lamur Charity) |
| Marquel Lee | Breast Cancer Awareness (American Cancer Society) |
| Marshawn Lynch | Underprivileged Youth (Fam 1st Family Foundation) |
| Clinton McDonald | Community Development (Light Into Darkness) |
| Rashaan Melvin | Single-Parent Support Services & Underprivileged Youth (1 Route 4 Change) |
| Kolton Miller | Youth Craniofacial Conditions (Children's Craniofacial Association) |
| Nicholas Morrow | International Aid (Agape Scholars International) |
| Jordy Nelson | Adoption Services (Jockey Being Family) |
| Nick Nelson | Breast Cancer Awareness (American Cancer Society) |
| Reggie Nelson | Breast Cancer Awareness (American Cancer Society) |
| Kelechi Osemele | Mental Health Awareness (National Alliance on Mental Illness) |
| Donald Penn | Underprivileged Youth (Donald Penn Foundation) |
| Jalen Richard | Heart Health Awareness (American Heart Association) |
| Seth Roberts | Childhood Hunger (No Kid Hungry) |
| Frostee Rucker | Youth Mentoring (The Slim Foundation) |
| Trent Sieg | ALS Awareness (ALS Association) |
| Ian Silberman | Military Appreciation (Wounded Warrior Project) |
| Keith Smith | Youth Development (Dedicated Dads and Daughters) |
| Lee Smith | Pediatric Cancer Awareness (PUNT Foundation) |
| DeAndré Washington | Gun Violence (March for Our Lives) |
| Tahir Whitehead | Youth Education & Athletics (Downtown Boxing Gym) |
| Kyle Wilber | Suicide Prevention & Awareness (Activeminds / National Suicide Prevention) |
| Gabriel Wright | Autism Awareness (Do the Wright Thing) |
| Ryan Yurachek | Financial Support Services (Trident United Way) |
Raiders players unboxed their new, custom cleats for their My Cause, My Cleats game against the Kansas City Chiefs in Week 13.
Oakland Raiders tight end Derek Carrier (85) and quarterback Derek Carr (4) unbox their custom cleats for the NFL's My Cause My Cleats campaign at the Oakland Raiders Practice Facility, Wednesday, November 21, 2018, in Alameda, California.
Oakland Raiders quarterback Derek Carr (4) unboxes their custom cleats with equipment manager and painter of the cleats, Bobby Romanski, for the NFL's My Cause My Cleats campaign at the Oakland Raiders Practice Facility, Wednesday, November 21, 2018, in Alameda, California.
Oakland Raiders guard/center Jon Feliciano (76) unboxes their custom cleats for the NFL's My Cause My Cleats campaign at the Oakland Raiders Practice Facility, Wednesday, November 21, 2018, in Alameda, California.
Oakland Raiders center Rodney Hudson (61) unboxes their custom cleats with equipment manager and painter of the cleats, Bobby Romanski, for the NFL's My Cause My Cleats campaign at the Oakland Raiders Practice Facility, Wednesday, November 21, 2018, in Alameda, California.
Oakland Raiders quarterback Derek Carr (4) unboxes their custom cleats for the NFL's My Cause My Cleats campaign at the Oakland Raiders Practice Facility, Wednesday, November 21, 2018, in Alameda, California.
Oakland Raiders tight end Jared Cook (87) unboxes their custom cleats for the NFL's My Cause My Cleats campaign at the Oakland Raiders Practice Facility, Wednesday, November 21, 2018, in Alameda, California.
Oakland Raiders tight end Jared Cook (87) unboxes their custom cleats with equipment manager and painter of the cleats, Bobby Romanski for the NFL's My Cause My Cleats campaign at the Oakland Raiders Practice Facility, Wednesday, November 21, 2018, in Alameda, California.
Oakland Raiders running back DeAndrŽ Washington (33) unboxes their custom cleats with equipment manager and painter of the cleats, Bobby Romanski for the NFL's My Cause My Cleats campaign at the Oakland Raiders Practice Facility, Wednesday, November 21, 2018, in Alameda, California.
Oakland Raiders linebacker Shilique Calhoun (91) unboxes their custom cleats for the NFL's My Cause My Cleats campaign at the Oakland Raiders Practice Facility, Wednesday, November 21, 2018, in Alameda, California.
Oakland Raiders defensive tackle Frostee Rucker (98) unboxes their custom cleats with equipment manager and painter of the cleats, Bobby Romanski for the NFL's My Cause My Cleats campaign at the Oakland Raiders Practice Facility, Wednesday, November 21, 2018, in Alameda, California.
Oakland Raiders cornerback Rashaan Melvin (22) unboxes their custom cleats for the NFL's My Cause My Cleats campaign at the Oakland Raiders Practice Facility, Wednesday, November 21, 2018, in Alameda, California.
Oakland Raiders cornerback Nick Nelson (23) unboxes their custom cleats for the NFL's My Cause My Cleats campaign at the Oakland Raiders Practice Facility, Wednesday, November 21, 2018, in Alameda, California.
Oakland Raiders linebacker Kyle Wilber (58) unboxes their custom cleats for the NFL's My Cause My Cleats campaign at the Oakland Raiders Practice Facility, Wednesday, November 21, 2018, in Alameda, California.
Oakland Raiders linebacker Tahir Whitehead (59) unboxes their custom cleats for the NFL's My Cause My Cleats campaign at the Oakland Raiders Practice Facility, Wednesday, November 21, 2018, in Alameda, California.
Oakland Raiders defensive tackle Clinton McDonald (97), linebacker Marquel Lee (55), and linebacker Emmanuel Lamur (54) unbox their custom cleats for the NFL's My Cause My Cleats campaign at the Oakland Raiders Practice Facility, Wednesday, November 21, 2018, in Alameda, California.
Oakland Raiders linebacker Tahir Whitehead (59), linebacker Shilique Calhoun (91), and linebacker Nicholas Morrow (50) unbox their custom cleats for the NFL's My Cause My Cleats campaign at the Oakland Raiders Practice Facility, Wednesday, November 21, 2018, in Alameda, California.
Oakland Raiders safety Erik Harris (25) unboxes their custom cleats with equipment manager and painter of the cleats, Bobby Romanski for the NFL's My Cause My Cleats campaign at the Oakland Raiders Practice Facility, Wednesday, November 21, 2018, in Alameda, California.
